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O netnografskem raziskovanju vpliva sporočanja od ust do ust v družbenih medijih
Contibutors: Knehtl, Maja (author) / Ograjenšek, Irena (author) / Pfajfar, Gregor (author)
Source: Akademija MM
Numbering: 2011, volume 10, issue 17
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (2476 kB)
1. TXT document (37 kB)
Specific aspects of persuasion in advertising
Contibutors: Tkalac, Ana (author)
Source: Akademija MM
Numbering: 2001, volume 5, issue 8
Provider: Društvo za marketing Slovenije
1. PDF document (488 kB)
1. TXT document (44 kB)
Razumevanje koncepta korporativne identitete - meje novonastajajočega raziskovalnega polja
Contibutors: Podnar, Klement (author)
Source: Akademija MM
Numbering: 2000, volume 4, issue 6
Provider: Društvo za marketing Slovenije
1. PDF document (600 kB)
1. TXT document (54 kB)
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