Number of hits: 43
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journals (43)odstrani
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Akademija MM (43)
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articles (43)odstrani
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english (10)
slovenian (33)
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1997 (8)
1998 (8)
1999 (5)
2000 (3)
2001 (2)
2002 (2)
2003 (5)
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2009 (5)
2010 (1)
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Društvo za marketing Slovenije (43)
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Business Management (43)odstrani
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Marketing magazin (43)odstrani
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Vpliv izbranih dejavnikov na zavezanost in lojalnost porabnikov mobilnih storitev
Contibutors: Ivandič, Tanja (author) / Podnar, Klement (author)
Source: Akademija MM
Numbering: 2012, volume 11, issue 20
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (196 kB)
1. TXT document (60 kB)
Using intentions and expectations perspectives to explore the influence of determinants of loyalty
Contibutors: Pirc, Mitja (author)
Source: Akademija MM
Numbering: 2010, volume 10, issue 15
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (275 kB)
1. TXT document (44 kB)
Izšla je znanstvena monografija
Source: Akademija MM
Numbering: 2016, volume 13, issue 26
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (533 kB)
1. TXT document (4 kB)
Model strategij nabavnega marketinga glede na tržno moč konkurence na nabavnem trgu
Contibutors: Iršič, Matjaž (author)
Source: Akademija MM
Numbering: 1997, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (405 kB)
1. TXT document (37 kB)
Trženjska strategija dinamičnega podjetja v visoki tehnologiji
Contibutors: Giacomelli, Jurij (author)
Source: Akademija MM
Numbering: 1997, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (512 kB)
1. TXT document (48 kB)
Poznavanje blagovnih znamk in etnocentrizem porabnikov kot dejavnika nakupnega obnašanja
Contibutors: Damjan, Janez (author) / Vida, Irena (author)
Source: Akademija MM
Numbering: 1997, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (470 kB)
1. TXT document (39 kB)
Lojalnost in percepcija avtomobilskih kupcev pred nakupom in po njem
Contibutors: Kline, Miroslav (author) / Velikonja, Jure (author)
Source: Akademija MM
Numbering: 1997, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (376 kB)
1. TXT document (32 kB)
Povezanost med self imidžem in imidžem oblačil
Contibutors: Mumel, Damijan (author)
Source: Akademija MM
Numbering: 1997, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (472 kB)
1. TXT document (41 kB)
The design of logistics systems by logistics practitioners - optimal results by the use of the co...
Contibutors: Kotzab, Herbert (author) / Reutterer, Thomas (author)
Source: Akademija MM
Numbering: 1999, volume 3, issue 5
Provider: Društvo za marketing Slovenije
1. PDF document (645 kB)
1. TXT document (51 kB)
Ugotavljanje razvitosti povezovalnega odnosa organizacije z dobavitelji - modelski pristop na pri...
Contibutors: Iršič, Matjaž (author)
Source: Akademija MM
Numbering: 1999, volume 3, issue 4
Provider: Društvo za marketing Slovenije
1. PDF document (352 kB)
1. TXT document (31 kB)
Konceptualni model in empirična preverba trženjskih odnosov med ponudniki in porabniki profesiona...
Contibutors: Žabkar, Vesna (author)
Source: Akademija MM
Numbering: 1999, volume 3, issue 4
Provider: Društvo za marketing Slovenije
1. PDF document (466 kB)
1. TXT document (41 kB)
Accounting, auditing and finance professionals value marketing
Contibutors: Ozretić Došen, Đurđana (author) / Vranešević, Tihomir (author)
Source: Akademija MM
Numbering: 1999, volume 3, issue 4
Provider: Društvo za marketing Slovenije
1. PDF document (381 kB)
1. TXT document (33 kB)
Ali razlike v tipu lastništva podjetij odsevajo tudi v menedžmentu njihovih marketinških aktivnosti?
Contibutors: Mumel, Damijan (author) / Iršič, Matjaž (author)
Source: Akademija MM
Numbering: 1998, issue 3
Provider: Društvo za marketing Slovenije
1. PDF document (315 kB)
1. TXT document (26 kB)
Analiza tržne naravnanosti podjetij v Sloveniji
Contibutors: Gabrijan, Vladimir (author) / Snoj, Boris (author) / Mumel, Damijan (author)
Source: Akademija MM
Numbering: 1998, issue 3
Provider: Društvo za marketing Slovenije
1. PDF document (307 kB)
1. TXT document (25 kB)
Ocena vidnosti in nujnosti uporabe izdelkov kot dejavnikov, ki nakazujeta moč vpliva referenčnih ...
Contibutors: Mumel, Damijan (author)
Source: Akademija MM
Numbering: 1998, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (429 kB)
1. TXT document (29 kB)
Marketinški vidiki klasificiranja izdelkov
Contibutors: Snoj, Boris (author)
Source: Akademija MM
Numbering: 1998, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (457 kB)
1. TXT document (43 kB)
Sodelovanje med marketingom in R&R pri razvoju in uvajanju novih izdelkov
Contibutors: Završnik, Bruno (author) / Zupančič, Vinko (author)
Source: Akademija MM
Numbering: 1998, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (268 kB)
1. TXT document (21 kB)
Ob prvi številki slovenske znanstvene revije za trženje
Contibutors: Damjan, Janez (author)
Source: Akademija MM
Numbering: 1997, volume 1, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (142 kB)
1. TXT document (4 kB)
Uvajanje blagovne znamke majoneze Hellmann's na slovenskem trgu - Študija primera
Contibutors: Štular, Milena (author) / Vodopivec, Blaž (author) / Arh, Tomaž (author)
Source: Akademija MM
Numbering: 1997, volume 1, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (999 kB)
1. TXT document (23 kB)
Uvodna beseda
Contibutors: Rojšek, Iča (author)
Source: Akademija MM
Numbering: 1998, volume 2, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (137 kB)
1. TXT document (3 kB)
Trženje in druge poslovne funkcije - prijatelji ali sovražniki?
Contibutors: Rojšek, Iča (author)
Source: Akademija MM
Numbering: 1998, volume 2, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (1412 kB)
1. TXT document (39 kB)
Uvodna beseda
Contibutors: Snoj, Boris (author)
Source: Akademija MM
Numbering: 1999, volume 3, issue 4
Provider: Društvo za marketing Slovenije
1. PDF document (177 kB)
1. TXT document (4 kB)
Recenziji! zbornika Akademija MM
Contibutors: Jurše, Milan (author)
Source: Akademija MM
Numbering: 1997, volume 1, issue 1
Provider: Društvo za marketing Slovenije
1. PDF document (447 kB)
1. TXT document (10 kB)
Dejavniki konkurenčnosti v mednarodnem trženjskem okolju - včeraj, danes, jutri?
Contibutors: Zalaznik, Maja (author)
Source: Akademija MM
Numbering: 1998, volume 2, issue 2
Provider: Društvo za marketing Slovenije
1. PDF document (1748 kB)
1. TXT document (51 kB)
Tourist country brand positioning in the eyes of Croatian students
Contibutors: Vranešević, Tihomir (author) / Ozretić Došen, Đurđana (author)
Source: Akademija MM
Numbering: 2001, volume 5, issue 8
Provider: Društvo za marketing Slovenije
1. PDF document (369 kB)
1. TXT document (27 kB)
Politika trgovske blagovne znamke z vidika proizvajalca
Contibutors: Dmitrović, Tanja (author) / Zorc, Maja (author)
Source: Akademija MM
Numbering: 2001, volume 5, issue 8
Provider: Društvo za marketing Slovenije
1. PDF document (463 kB)
1. TXT document (42 kB)
Slovenski nacionalni karakter kot marketinški dejavnik
Contibutors: Damjan, Janez (author)
Source: Akademija MM
Numbering: 2000, volume 4, issue 7
Provider: Društvo za marketing Slovenije
1. PDF document (578 kB)
1. TXT document (54 kB)
Direktna pošta kot orodje neposrednega marketinga
Contibutors: Mumel, Damijan (author) / Unger, Igor (author)
Source: Akademija MM
Numbering: 2000, volume 4, issue 7
Provider: Društvo za marketing Slovenije
1. PDF document (427 kB)
1. TXT document (33 kB)
Vpliv zaznane kakovosti in zaznanih tveganj na zaznano vrednost izdelka
Contibutors: Pisnik Korda, Aleksandra (author)
Source: Akademija MM
Numbering: 2000, volume 4, issue 7
Provider: Društvo za marketing Slovenije
1. PDF document (521 kB)
1. TXT document (47 kB)
Consumer animosity and ethnocentrism in Bosnia and herzegovina
Contibutors: Čićić, Muris (author) / Brkić, Nenad (author) / Prašo-Krupalija, Maja (author)
Source: Akademija MM
Numbering: 2003, volume 6 i.e. 7, issue 10
Provider: Društvo za marketing Slovenije
1. PDF document (596 kB)
1. TXT document (56 kB)
The demand for counterfeits
Contibutors: Stöttinger, Barbara (author) / Penz, Elfriede (author)
Source: Akademija MM
Numbering: 2003, volume 6 i.e. 7, issue 10
Provider: Društvo za marketing Slovenije
1. PDF document (637 kB)
1. TXT document (56 kB)
Etnocentrizem in življenjski slogi slovenskih porabnikov
Contibutors: Maher, Mojca (author) / Vida, Irena (author)
Source: Akademija MM
Numbering: 2003, volume 6 i.e. 7, issue 10
Provider: Društvo za marketing Slovenije
1. PDF document (561 kB)
1. TXT document (50 kB)
Značilnosti nakupovalcev v tujini
Contibutors: Dmitrović, Tanja (author)
Source: Akademija MM
Numbering: 2003, volume 6 i.e. 7, issue 10
Provider: Društvo za marketing Slovenije
1. PDF document (315 kB)
1. TXT document (28 kB)
Program zvestobe kupcev na primeru poslovnega sistema Mercator
Contibutors: Vesel, Patrick (author) / Žabkar, Vesna (author)
Source: Akademija MM
Numbering: 2003, volume 6 i.e. 7, issue 10
Provider: Društvo za marketing Slovenije
1. PDF document (553 kB)
1. TXT document (45 kB)
Dejavniki etnocentrizma in mednarodno trženje
Contibutors: Vida, Irena (author)
Source: Akademija MM
Numbering: 2002, volume 5 i.e. 6, issue 9
Provider: Društvo za marketing Slovenije
1. PDF document (489 kB)
1. TXT document (45 kB)
Efficient consumer response as a hybrid governance structure to manage customer relationship in t...
Contibutors: Kotzab, Herbert (author)
Source: Akademija MM
Numbering: 2002, volume 5 i.e. 6, issue 9
Provider: Društvo za marketing Slovenije
1. PDF document (487 kB)
1. TXT document (37 kB)
Korak k merjenju sentimenta slovenskih potrošnikov do marketinga
Contibutors: Podnar, Klement (author)
Source: Akademija MM
Numbering: 2007, volume 27, issue 11
Provider: Društvo za marketing Slovenije
1. PDF document (126 kB)
1. TXT document (48 kB)
Vpliv zadovoljstva gostov na njihovo zvestobo - primer organizatorja potovanj
Contibutors: Tomin Vučkovič, Mateja (author)
Source: Akademija MM
Numbering: 2007, volume 27, issue 11
Provider: Društvo za marketing Slovenije
1. PDF document (108 kB)
1. TXT document (49 kB)
Consumerist attitudes in Slovenia, Croatia, Bosnia and Herzegovina and Serbia
Contibutors: Žabkar, Vesna (author) / Kolar, Tomaž (author) / Sunko, Rok (author)
Source: Akademija MM
Numbering: 2009, volume 9, issue 14
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (73 kB)
1. TXT document (29 kB)
Buyer-supplier relationships in the South American automotive industry
Contibutors: Marinova, Svetla Trifonova (author) / Gonçalves Filho, Cid (author) / Quiroga Souki, Gustavo (author) / Marinov, Marin Alexandrov (author)
Source: Akademija MM
Numbering: 2009, volume 9, issue 14
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (104 kB)
1. TXT document (32 kB)
Analyzing the potentials of airline service elements to impact passenger loyalty - a hierarchical...
Contibutors: Mikulić, Josip (author) / Prebežac, Darko (author)
Source: Akademija MM
Numbering: 2009, volume 9, issue 14
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (154 kB)
1. TXT document (29 kB)
Vpliv izvora izdelka na vrednotenje njegovih lastnosti pri porabnikih
Contibutors: Vukasovič, Tina (author)
Source: Akademija MM
Numbering: 2009, volume 9, issue 13
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (266 kB)
1. TXT document (37 kB)
Kvalitativne sestavine povezovalnih odnosov organizacij s strateškimi dobavitelji in njihov vpliv...
Contibutors: Iršič, Matjaž (author)
Source: Akademija MM
Numbering: 2009, volume 9, issue 13
Provider: Društvo za marketing Slovenije
(Obvezni izvod spletne publikacije)
1. PDF document (211 kB)
1. TXT document (69 kB)
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