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Managing global transitions (11)
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Univerza na Primorskem, Fakulteta za management (13)odstrani
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The impact of crisis sales promotions on branded and unbranded toys
Contibutors: Bratina, Danjel (author)
Source: Managing global transitions
Numbering: 2011, volume 9, issue 2
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (113 kB)
1. TXT document (28 kB)
The influence of previous visitation on customer's evaluation of a tourism destination
Contibutors: Konečnik Ruzzier, Maja (author) / Ruzzier, Mitja (author)
Source: Managing global transitions
Numbering: 2006, volume 4, issue 2
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (149 kB)
1. TXT document (51 kB)
The effectiveness of dual branding in the agricultural sector
Contibutors: Bisschoff, Christo A. (author) / van Staaden, Hendrik P. (author) / Buys, Amareza (author)
Source: Managing global transitions
Numbering: 2013, volume 11, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (216 kB)
1. TXT document (65 kB)
The importance of brand liking and brand trust in consumer decision making
Contibutors: Haefner, James E. (author) / Deli-Gray, Zsuzsa (author) / Rosenbloom, Al (author)
Source: Managing global transitions
Numbering: 2011, volume 9, issue 3
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (182 kB)
1. TXT document (56 kB)
Brand identity development and the role of marketing communications
Contibutors: Petek, Nuša (author) / Konečnik Ruzzier, Maja (author)
Source: Managing global transitions
Numbering: 2013, volume 11, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (145 kB)
1. TXT document (43 kB)
Managing consumer-based brand equity in higher education
Contibutors: Vukasovič, Tina (author)
Source: Managing global transitions
Numbering: 2015, volume 13, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (162 kB)
1. TXT document (39 kB)
Startup branding
Contibutors: Rus, Matej (author) / Konečnik Ruzzier, Maja (author) / Ruzzier, Mitja (author)
Source: Managing global transitions
Numbering: 2018, volume 16, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. 24571366 (143 kB)
1. TXT document (39 kB)
Who is influencer and how to choose the right one to improve brand reputation?
Contibutors: Vodák, Josef (author) / Novysedlák, Martin (author) / Čakanová, Lucia (author) / Pekár, Miroslav (author)
Source: Managing global transitions
Numbering: 2019, volume 17, issue 2
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (421 kB)
1. TXT document (30 kB)
An empirical investigation to analyze the brand equity and resonance of banking services
Contibutors: Gautam, Vikas (author) / Kumar, Mukund (author)
Source: Management
Numbering: 2012, volume 7, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (106 kB)
1. TXT document (30 kB)
The expansion of the brand through the establishment of the mobile kitchen system
Contibutors: Vukasovič, Tina (author) / Korez, Bojana (author) / Porekar Petelin, Sonja (author)
Source: Management
Numbering: 2018, volume 13, issue 1
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. 39536389 (104 kB)
1. TXT document (33 kB)
The impact of crisis sales promotions on branded and unbranded toys
Contibutors: Bratina, Danjel (author)
Source: Managing global transitions
Numbering: 2011, volume 9, issue 2
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (113 kB)
1. TXT document (28 kB)
The importance of brand liking and brand trust in consumer decision making
Contibutors: Haefner, James E. (author) / Deli-Gray, Zsuzsa (author) / Rosenbloom, Al (author)
Source: Managing global transitions
Numbering: 2011, volume 9, issue 3
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (164 kB)
1. TXT document (54 kB)
The effects of consumer cosmopolitanism on purchase behaviour of foreign vs. domestic products
Contibutors: Parts, Oliver (author) / Vida, Irena (author)
Source: Managing global transitions
Numbering: 2011, volume 9, issue 4
Provider: Univerza na Primorskem, Fakulteta za management
(Obvezni izvod spletne publikacije)
1. PDF document (129 kB)
1. TXT document (39 kB)
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