{"?xml":{"@version":"1.0"},"edm:RDF":{"@xmlns:dc":"http://purl.org/dc/elements/1.1/","@xmlns:edm":"http://www.europeana.eu/schemas/edm/","@xmlns:wgs84_pos":"http://www.w3.org/2003/01/geo/wgs84_pos","@xmlns:foaf":"http://xmlns.com/foaf/0.1/","@xmlns:rdaGr2":"http://rdvocab.info/ElementsGr2","@xmlns:oai":"http://www.openarchives.org/OAI/2.0/","@xmlns:owl":"http://www.w3.org/2002/07/owl#","@xmlns:rdf":"http://www.w3.org/1999/02/22-rdf-syntax-ns#","@xmlns:ore":"http://www.openarchives.org/ore/terms/","@xmlns:skos":"http://www.w3.org/2004/02/skos/core#","@xmlns:dcterms":"http://purl.org/dc/terms/","edm:WebResource":[{"@rdf:about":"http://www.dlib.si/stream/URN:NBN:SI:doc-YUYUU2Q4/13b729f4-3485-424c-9155-81f952e823cb/PDF","dcterms:extent":"323 KB"},{"@rdf:about":"http://www.dlib.si/stream/URN:NBN:SI:doc-YUYUU2Q4/cfd787e9-2fa7-4758-a98a-09ad2440ed5e/TEXT","dcterms:extent":"0 KB"}],"edm:TimeSpan":{"@rdf:about":"2018-2025","edm:begin":{"@xml:lang":"en","#text":"2018"},"edm:end":{"@xml:lang":"en","#text":"2025"}},"edm:ProvidedCHO":{"@rdf:about":"URN:NBN:SI:doc-YUYUU2Q4","dcterms:isPartOf":[{"@rdf:resource":"https://www.dlib.si/details/URN:NBN:SI:spr-3NZXSA6F"},{"@xml:lang":"sl","#text":"Central European Public Administration Review"}],"dcterms:issued":"2025","dc:creator":["Loku, Afrim","Loku, Nadire"],"dc:format":[{"@xml:lang":"sl","#text":"številka:1"},{"@xml:lang":"sl","#text":"letnik:23"},{"@xml:lang":"sl","#text":"str. 233-248"}],"dc:identifier":["DOI:10.17573/cepar.2025.1.09","COBISSID_HOST:237694979","ISSN:2591-2240","URN:URN:NBN:SI:doc-YUYUU2Q4"],"dc:language":"en","dc:publisher":{"@xml:lang":"sl","#text":"= University of Ljubljana Press"},"dc:subject":[{"@xml:lang":"en","#text":"attitude-behaviour gap"},{"@xml:lang":"en","#text":"consumer behaviour"},{"@xml:lang":"en","#text":"corporate ethics"},{"@xml:lang":"en","#text":"corporate social responsibility"},{"@xml:lang":"sl","#text":"družbena odgovornost podjetij"},{"@xml:lang":"en","#text":"enterprise social responsibility"},{"@xml:lang":"sl","#text":"podjetniška družbena odgovornost"},{"@xml:lang":"sl","#text":"poslovna etika"},{"@xml:lang":"sl","#text":"preglednost"},{"@xml:lang":"en","#text":"sustainability"},{"@xml:lang":"sl","#text":"trajnost"},{"@xml:lang":"en","#text":"transparency"},{"@xml:lang":"sl","#text":"vedenje potrošnikov"},{"@xml:lang":"sl","#text":"vrzel med stališči in ravnanjem"}],"dcterms:temporal":{"@rdf:resource":"2018-2025"},"dc:title":{"@xml:lang":"sl","#text":"Exploring consumer behaviour and perceptions| the role of enterprise social responsibility in Kosovo’s developing market|"},"dc:description":[{"@xml:lang":"sl","#text":"Purpose: This study examines consumer perceptions, attitudes, and be­havioural responses to Enterprise Social Responsibility (ESR) within Ko­sovo’s developing market. Design/methodology/approach: Drawing on structured quantitative survey data (n = 182), the research analyses how demographic charac­teristics—in particular gender, age, education, and economic status— influence consumers’ understanding and evaluation of ESR practices. Although there is broad conceptual support for socially responsible busi­ness conduct, actual consumer behaviour remains contingent on produc­t related factors such as quality, price, and availability. Findings: The study identifies a significant attitude-behaviour gap, reveal­ing a disconnect between ethical preferences and market actions. Fur­thermore, consumers display limited trust in self promotional ESR cam­paigns, favouring externally validated or regulatory driven approaches. These findings underscore the critical role of transparency and authentic­ity in enhancing consumer trust and highlight the need for ESR strategies that are both context sensitive and institutionally anchored. Originality/significance/value: The study offers actionable insights for policymakers and practitioners seeking to strengthen corporate social responsibility frameworks and foster more sustainable consumer–enter­prise relationships in transition economies"},{"@xml:lang":"sl","#text":"Namen: Ta študija preučuje zaznave, stališča in vedenjske odzive potrošnikov na podjetniško družbeno odgovornost (Enterprise Social Responsi-bility – ESR) v okviru razvijajočega se kosovskega trga. Zasnova/metodologija/pristop: Na podlagi strukturiranih kvantitativnih podatkov ankete (n = 182) raziskava analizira, kako demografske značilnosti – zlasti spol, starost, izobrazba in ekonomski status – vplivajo na potrošnikovo razumevanje in ocenjevanje praks ESR. Čeprav obstaja splošna konceptualna podpora družbeno odgovornemu poslovnemu ravnanju, je dejansko potrošniško vedenje pogojeno z dejavniki, povezanimi z izdelkom, kot so kakovost, cena in razpoložljivost. Ugotovitve: Študija razkriva izrazito vrzel med stališči in ravnanjem, ki kaže na neskladje med etičnimi preferencami in tržnimi dejanji. Potrošniki izkazujejo omejeno zaupanje do samopromocijskih kampanj ESR ter dajejo prednost pristopom, ki jih potrjujejo zunanje institucije ali regulativa. Ugotovitve poudarjajo ključno vlogo preglednosti in pristnosti pri krepitvi potrošniškega zaupanja ter potrebo po strategijah ESR, ki so hkrati občutljive na kontekst in institucionalno zasidrane. Izvirnost/pomen/vrednost: Študija ponuja uporabne napotke za oblikovalce politik in praktike, ki želijo okrepiti okvirje družbene odgovornosti podjetij ter spodbujati trajnejše odnose med potrošniki in podjetji v tranzicijskih gospodarstvih"}],"edm:type":"TEXT","dc:type":[{"@xml:lang":"sl","#text":"znanstveno časopisje"},{"@xml:lang":"en","#text":"journals"},{"@rdf:resource":"http://www.wikidata.org/entity/Q361785"}]},"ore:Aggregation":{"@rdf:about":"http://www.dlib.si/?URN=URN:NBN:SI:doc-YUYUU2Q4","edm:aggregatedCHO":{"@rdf:resource":"URN:NBN:SI:doc-YUYUU2Q4"},"edm:isShownBy":{"@rdf:resource":"http://www.dlib.si/stream/URN:NBN:SI:doc-YUYUU2Q4/13b729f4-3485-424c-9155-81f952e823cb/PDF"},"edm:rights":{"@rdf:resource":"http://creativecommons.org/licenses/by-nc-nd/4.0/"},"edm:provider":"Slovenian National E-content Aggregator","edm:intermediateProvider":{"@xml:lang":"en","#text":"National and University Library of Slovenia"},"edm:dataProvider":{"@xml:lang":"sl","#text":"Univerza v Ljubljani, Fakulteta za upravo"},"edm:object":{"@rdf:resource":"http://www.dlib.si/streamdb/URN:NBN:SI:doc-YUYUU2Q4/maxi/edm"},"edm:isShownAt":{"@rdf:resource":"http://www.dlib.si/details/URN:NBN:SI:doc-YUYUU2Q4"}}}}