200 KB44 KB199420242005Thussu, Daya Kishanletnik:12številka:3str. 47-60ISSN:1318-3222COBISSID:24609373URN:URN:NBN:SI:doc-SLFUPXSHenEvropski inštitut za komuniciranje in kulturoJavnost (Ljubljana)communicationcommunication mediumglobalizacijaglobalizationinformacijejavna sferajavnostkomuniciranjemedijimedijska kulturamednarodni odnositržno gospodarstvoFrom MacBride to Murdoch| the marketisation of global communication|The report of the MacBride Commission is credited to have brought information-and communication-related issues onto the global agenda and therefore occupies a prominent place in the history of international communication. After revisiting the New World Information and Communication Order (NWICO) debates closely associated with the MacBride Report, this article contends that, despite many advances in democratization of the media, some of the key criticisms in the report are as valid in 2005 as they were in 1980, when it was published. Focusing on the global South, the article argues that the globalisation, privatisation and marketisation of the media, exemplified by what it terms as "Murdochisation," has undermined public discourse in a global media culture predicated on entertainment and infotainmentPoročilu MacBridove komisije gre zahvala, da je prinesel vprašanja o informacijskih in komunikacijskih zadevah na globalno agendo in zato zavzema vidno mesto v zgodovini (proučevanja) mednarodnega komuniciranja. Po pregledu razprav o novi svetovni informacijski in komunikacijski ureditvi, povezanih s poročilom MacBridove komisije, članek ugotavlja, da so kljub napredku v demokratizaciji medijev nekatere ključne kritike v poročilu še danes veljavne tako kot leta 1980, ko je bilo poročilo objavljeno. V usmeritvi na globalni Jug članek dokazuje, da so globalizacija, privatizacija in marketizacija, ki jih ponazarja "murdochizacija", oslabili javni diskurz v globalni medijski kulturi, ki temelji na razvedriluTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of SloveniaEvropski inštitut za komuniciranje in kulturo - EURICOM