URN:NBN:SI:doc-N5QUE98F2025Štivić, Stjepandocuments/doc/N/URN_NBN_SI_doc-N5QUE98F_001.pdfdocuments/doc/N/URN_NBN_SI_doc-N5QUE98F_001.txt119/12030articlestr. 241-255 339, 35010.35469/poligrafi.2025.5091318-8828262615043URN:NBN:SI:doc-N5QUE98FengDruštvo za primerjalno religiologijoPoligrafiBYbrain-computer interfaces (BCI)marketing modelmarketinški modelNeuralinkreligious symbolismtechnological salvationtehnološka odrešitevverska simbolikaTechnological salvationNeuralink's campaign through the lens of religious symbolism