146 KB50 KB199420242012Carpentier, Nicoletnik:19številka:4str. 25-39, 111ISSN:1318-3222COBISSID:31789149URN:URN:NBN:SI:doc-MNRR7V8TenEvropski inštitut za komuniciranje in kulturoJavnost (Ljubljana)communication scienceskomunikologijateorija diskurzateorija družbeDiscursive structures in the network society| a theoretical case study on the role of immaterial structures in media organisations|The article takes the debates on structure and agency as a starting point to emphasise the importance of finding a balanced approach towards the discursive and the material in these debates. Through a critical reading of Giddens' structuration theory and Castells' network society theory, the tendencies in sociological (and communication and media studies) theory to render agency too present, to privilege the material over the discursive, and to fixate and permanently sediment all four concepts, is highlighted. The article then reverts to the notion of Ždiscursive structureŽ as elaborated in Laclau and Mouffe's discourse theory to further unravel the complexities of the relationships between these four categories, while at the same time guaranteeing that the cultural-discursive dimensions of structure gain more visibility. The workings of this more fluid and immaterial model of discursive structures is illustrated by focussing on the media organisation, asone of the points where the discursive and the material, and structure and agency meet. Through the lens of the media organisation we can see how agency and structure are both located at the level of the material and the discursive, and how the material and the discursive both have structure and agencyČlanek izhaja iz razprav o strukturi in delovanju v ugotavljanju pomembnosti iskanja uravnoteženega pristopa k diskurzivnemu in materialnemu v teh razpravah. S kritičnim branjem Giddensove strukturacijske teorije in Castellsove teorije mrežne družbe osvetljuje tendence poudarjanja delovanja kot privilegiranega, dajanja prednosti materialnemu pred diskurzivnim ter utrjevanja vseh štirih pojmov v sociološki (in komunikološki) teoriji. Članek se nato usmeri k predstavi o "diskurzivni strukturi", kot jo obravnava diskurzivna teorija Lauclaua in Moufove, da bi nadalje pojasnil kompleksnost odnosov med temi štirimi kategorijami, ter zagotovil, da kulturno-diskurzivna dimenzija strukture pridobiva na vidnosti. Delovanje fluidnega in nematerialnega modela diskurzivnih struktur je ponazorjeno z osredotočanjem namedijske organizacije kot ene od točk, kjer se srečajo diskurzivno in materialno ter struktura in delovanje. Skozi leče medijskih organizacij lahko vidimo, kako sta delovanje in struktura locirana na ravni materialnega in diskurzivnega ter kako imata tako materialno kot diskurzivno strukturo in delovanjeTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of SloveniaEvropski inštitut za komuniciranje in kulturo - EURICOM