URN:NBN:SI:doc-IVXPG8LQ2014Grubor, AleksandarKovač-Žnideršić, RužicaMarić, DraženSalai, Suzanadocuments/doc/I/URN_NBN_SI_doc-IVXPG8LQ_001.pdfdocuments/doc/I/URN_NBN_SI_doc-IVXPG8LQ_001.txt15articlestr. 43-541855-931X513637250URN:NBN:SI:doc-IVXPG8LQengGEA CollegeAdvances in business related scientific research journalBYcompetitionconsumercorporate social responsibilityimagesocial marketingSocial marketing in creating competitive advantage of companies in the Republic of Serbia