Relation between customer-focused corporate social responsibility initiatives and customer loyalty intentions in the context of the COVID-19 pandemic

URN:NBN:SI:doc-H58GVF1K2022Pilukiene, LauraSpudiené, Irmadocuments/doc/H/URN_NBN_SI_doc-H58GVF1K_001.pdfdocuments/doc/H/URN_NBN_SI_doc-H58GVF1K_001.txt113articleStr. 51-671123822111855-931XURN:NBN:SI:doc-H58GVF1KengGEA CollegeAdvances in business related scientific research journalInCCOVID-19customer loyalty intentionsocial responsibility initiativeRelation between customer-focused corporate social responsibility initiatives and customer loyalty intentions in the context of the COVID-19 pandemic