URN:NBN:SI:doc-9SZCF0W42021Abreu Freitas, Bruno DuarteContreras-Espinosa, Ruth Sofiadocuments/doc/9/URN_NBN_SI_doc-9SZCF0W4_001.pdfdocuments/doc/9/URN_NBN_SI_doc-9SZCF0W4_001.txt112articleStr. 34-581855-931X67919875URN:NBN:SI:doc-9SZCF0W4engGEA CollegeAdvances in business related scientific research journalInCbrand imagebrandingesportsmarketingsponsorshipA framework of how sponsoring esports benefits brand image