74 KB70 KB417 KB200620252010Mulej, MatjažŠarotar Žižek, Simona14 straništevilka:3/4letnik:56str. 19-32ISSN:0547-3101COBISSID:10300956URN:URN:NBN:SI:doc-9Q7WN3ZKslDruštvo ekonomistov MariborEkonomski center MariborEkonomsko-poslovna fakultetaNaše gospodarstvodružbena odgovornostekonomska krizakrizepodjetjaDružbena odgovornost na temelju zadostne in potrebne celovitosti posameznikov ter njihovega blagostanja - možen odgovor na finančno, gospodarsko in družbeno krizo iz leta 2008| possible answer to the financial, economic, and social crisis of 2008| Social responsibility based on requisite holism of individuals and their prosperity|The current crisis is not only financial and economic in nature, but also a social crisis, stemming from a too poor and too un-holistic responsibility of those of influence. The basis of each society consists of individuals who also represent an essential part of the concept of social responsibility. This can be a possible way to solve the crisis and prevent the emergence of similar crises. For the concept of social responsibility (SR) to address this task effectively, SR should be upgraded in such a way to focus on (i) increasing objective welfare, (ii) preventing negative and strengthening positive influences on natural and social environment, including the positive influence on more holistic, subjective starting points of people, and (iii) enhancing the requisite wholeness of people' behaviourAktualna kriza ni samo finančna in gospodarska, ampak predvsem družbena: temelji na prešibki in premalo celoviti odgovornosti vplivnih. Temelj vsake družbe so posamezniki, ki so tudi bistveni del koncepta družbene odgovornosti. Ta je lahko možen način reševanja obstoječe krize in tudi preprečevanja nastanka podobnih kriz. Da bi bil koncept družbene odgovornosti pri tem učinkovit, ga je treba nadgraditi tako, da bo temeljil na: (i) povečevanju objektivnega blagostanja, (ii) preprečevanju negativnih in krepitvi pozitivnih vplivov na naravno in družbeno okolje, (iii) pozitivnem vplivu na porast celovitosti subjektivnih izhodišč ljudi in (iv) zadostni in potrebni celovitosti ljudiTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of SloveniaUniverza v Mariboru, Ekonomsko-poslovna fakulteta