The impact of color on price perception

URN:NBN:SI:doc-7ROK64ZR2018Fošner, AjdaToroš, Ivandocuments/doc/7/URN_NBN_SI_doc-7ROK64ZR_001.pdfdocuments/doc/7/URN_NBN_SI_doc-7ROK64ZR_001.txt29articlestr. 50-561855-931X513756802URN:NBN:SI:doc-7ROK64ZRengGEA CollegeAdvances in business related scientific research journalInCcolorprice perceptionpricingThe impact of color on price perception