Evaluating the relationship between the role of promotional tools in MICE tourism and the formation of the touristic image of Jordan

URN:NBN:SI:doc-2VQ7DYJH2012Ananzeh, Omar A.Khong Chiu, Limdocuments/doc/2/URN_NBN_SI_doc-2VQ7DYJH_001.pdfdocuments/doc/2/URN_NBN_SI_doc-2VQ7DYJH_001.txt1articlestr. 59-73year 51855-3303267002112URN:NBN:SI:doc-2VQ7DYJHengTuristicaAcademica turisticaInCJordanijakongresipromocijaPromotionrazstavetourismtrženjeturistična ponudbaturizemEvaluating the relationship between the role of promotional tools in MICE tourism and the formation of the touristic image of Jordan