Ethical standards and guidelines for the use of artificial intelligence in public relations

URN:NBN:SI:DOC-DZGEHGBN2025Cheng, YangHung-Baesecke, FloraLjepava, NikolinaSelaković, MarkoStavreva, SvetlanaTkalac Verčič, AnaVerčič, Dejandocuments/doc/D/URN_NBN_SI_doc-DZGEHGBN_001.jpgdocuments/doc/D/URN_NBN_SI_doc-DZGEHGBN_001.pdfdocuments/doc/D/URN_NBN_SI_doc-DZGEHGBN_001.txt1 spletni vir (1 datoteka PDF (21 str.))221630723978-961-295-107-8URN:NBN:SI:doc-DZGEHGBNengFaculty of Social SciencesThe International Public Relations AssociationknjigeInCelektronske knjigeEtični vidikOdnosi z javnostmismernicestandardiUmetna inteligencaUporabaEthical standards and guidelines for the use of artificial intelligence in public relations