URN:NBN:SI:DOC-B8ITTBXE2010Zalaznik, Majadocuments/doc/B/URN_NBN_SI_doc-B8ITTBXE_001.pdfdocuments/doc/B/URN_NBN_SI_doc-B8ITTBXE_001.txt1016articlestr. 61408-165219672038URN:NBN:SI:doc-B8ITTBXEengslvMarketing magazinAkademija MMInCconsumercrisesdružbena odgovornostenterpriseskrizemarketingpodjetjepotrošnikrecesijerecessionssocial responsibilitytrženjeIntroduction to the 16th Akademija MMporecesijsko stanje trženja: osredotočanje k porabniku v duhu družbene odgovornosti?post-recession state of marketing: focusing on the consumer in the spirit of social responsibility?Uvodnik 16. Akademija MM