39 KB1451 KB35 KB196520251999Kos, DragoPek Drapal, Darinkaletnik:36številka:4str. 576-591ISSN:0040-3598COBISSID:19329117URN:URN:NBN:SI:doc-3OGQPUILslFakulteta za sociologijo, politične vede in novinarstvo v LjubljaniTeorija in praksadružbeno komuniciranjeNIMBY sindromodnosi z javnostjoparticipacijaposegi v okoljeprostorska analizastrategijaKomunikacijski vidiki posegov v okolje - pomen analize socialnega okolja|Article analyses NIMBY syndrome in cases of environmental interventions. The fact, that in most cases NIMBY syndrome is a result of communication incompetence of investors and project leaders of such interventions in local environment, is discussed. NIMBY syndrome is strongly related to the risk perception of local community. Risk perception is not only affected by the level of the technological and science development and with related trust in to the technological safety of the project, but much more by the social and psychological effects of the environmental intervention. If one should achieve efficient environmental intervention, social and psychological analysis of the local environment, that form the concept of social acceptability, should be performed beforehand or at least in time with technical studies of the environment itself. Every intervention in the environment should be supported by the professional communication. The strategy of such communication should come from the thorough scan of the localcommunity and especially on the social and psychological aspects of such an interventionPojav NIMBY (Not In My BackYard) sindroma je v veliki večini primerov odraz komunikacijske nekompetence investitorjev in nosilcev posegov v lokalno okolje. Je tesno povezan s percepcijo tveganja, ki jo poseg predstavlja za lokalno prebivalstvo. Na to pa vplivajo dejavniki kot so stopnja razvitosti tehnologije in znanosti in s tem povezana stopnja zaupanja v tehnološko varnost objekta, predvsem pa tudi socialno-psihološki dejavniki posega v okolje. Za učinkovito upravljanje posegov v okolje je tako potrebno zagotoviti, poleg tehničnih študij in analiz okolja, analizo socialno-psiholoških dejavnikov na lokaciji, ki vplivajo na kriterije družbene sprejemljivosti posegov v okolje. Vsak poseg v okolje mora biti strokovno komunikacijsko podprt, izhodišča za pripravo komunikacijske strategije pa morajo temeljiti na posnetku stanja lokalnega okoljaTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of Slovenia